Types of Data

Pylon automatically collects engagement data for each Broadcast that’s sent including:

Channel Count

Engagement Rate

Link Clicks



Viewing Analytics

You can view analytics for a Broadcast by going to the Broadcasts Page and clicking on the Broadcast you sent.

An example Broadcast

Top Level Metrics

You can view the number of link clicks seperated by each Link.

Engagements by Customer

Analytics are automatically seperated by customer.

Drill into the details of what happened within each customer channel by clicking on any of the rows.